Crisps.
They used to be so much
better back in the day. Back then you could climb a really high tower
block to deliver newspapers after just one canny bag of Tudor and
Monster Munch were at least a foot in diameter.
Space Raiders were 5p
for a sackful and there were hedgehog-flavoured crisps that didn't
even taste of hedgehogs – they said this, but who ate a hedgehog to
check if it were true? Err, not me, honest.
You got little sachets
of salt in some bags and beef and mustard was the most exotic flavour
of crisp that you'd find in a pub.
What a time to be
alive.
Now it's at least two
quid a bag for all manner of artisan shite that fills the shelves.
How is any mass-produced crisp artisan in any way? We're all being
conned. The other week I had a bag of chorizo and summat else poncey
from “the makers of Walkers”. Aren't Walkers the makers of
Walkers? There was also a serving suggestion on the back of the bag.
“Best served with a glass of Tempranillo and good friends,” it
advised. THEY'RE ONLY FUCKING CRISPS, NOT SOME KIND OF GOURMET, HAUTE
CUISINE OFFERING YOU PATRONISING BASTARDS. And they just tasted like
smoky bacon anyway.
So I contemplated a
stroll down crisps memory lane while in Tesco earlier. I ended up
looking at two multipacks that technically aren't actually crisps,
Nik Naks and Wheat Crunchies.
In the red corner, Nik
Naks with three flavours: Scampi and Lemon (all lemon, no scampi; a
total misnomer), Nice 'n' Spicy (neither nice nor spicy; a total
misnomer) and Rib 'n' Saucy (taste like curry powder; a total
misnomer).
And in the blue corner,
Wheat Crunchies with just the one flavour. One solitary flavour.
Bacon. Now bacon trumps everything else usually, but the reality here
is they don't taste of bacon, but calling them The Fucking Saltiest
Crisps Ever Made would probably see a slight dip in sales. What
happened to the other flavours that were around during the days of
hiding bags in the inside pocket of your ski jacket as unofficial
payment for working in the school tuck shop? There was a great
Worcestertershershire sauce flavour variety in those days and there
was the most continental flavour known to man, Garlic Sausage. These
tasted unlike any kind of garlic sausage you'd ever find, but who
knew that in 1991? We had no knowledge of foreign cuisine and French
bread pizzas were considered exotic back then, for Christ's sake.
Nik Naks edged the bout
on points by virtue of having the most flavours, but in all honesty
it was like deciding which hand you'd like someone to smash up with a
hammer.
Doubtlessly there are
people who will try and blame the decline in British crisp quality on
faceless Eurocrats, but the truth is they've been going downhill for
years and now the future of snacks is left hanging in the balance.
What crisp legacy is
being left for the next generation? Pringles? Don't make me fucking
laugh.
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